{"product_id":"pulp-riot-cupid-semi-permanent-hair-color-4oz","title":"Pulp Riot Cupid Semi-Permanent Hair Color 4oz","description":"\u003ch2\u003eVibrant color with care: Pulp Riot Cupid\u003c\/h2\u003e\n\u003cp\u003ePulp Riot Cupid is a semi-permanent direct-dye color packaged in a convenient 4 oz tube. The vegan formula is designed with reparative and restoring properties to help maintain hair integrity as you explore bold shades. With each application, the hair may feel healthier and better able to hold color.\u003c\/p\u003e\n\u003cp\u003eKey benefits include:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSemi permanent direct dye color for vibrant results without complex mixing.\u003c\/li\u003e\n  \u003cli\u003eMixable with other Pulp Riot semi permanent shades to craft a custom hue.\u003c\/li\u003e\n  \u003cli\u003eLongevity varies by shade: deeper tones fade around 42 washes, lighter pastels around 25 washes, neons about 25–30 washes.\u003c\/li\u003e\n  \u003cli\u003eFor the brightest tone, apply to pre lightened hair.\u003c\/li\u003e\n  \u003cli\u003eVegan and free of ammonia, parabens, gluten, PPD and MEA.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eHow to use for best results:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply directly from the tube to dry hair, saturating each 1\/2 inch section to ensure even coverage.\u003c\/li\u003e\n  \u003cli\u003eLeave on for 25 to 40 minutes without heat, or longer for a deeper result; rinse thoroughly with cool water and skip conditioner initially.\u003c\/li\u003e\n  \u003cli\u003eTo maximize color longevity, shampoo only as often as necessary and use color safe shampoo and conditioner.\u003c\/li\u003e\n  \u003cli\u003eAvoid saturating hair in chlorine and minimize direct sun exposure to help preserve vibrancy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eReal-world scenarios:\u003c\/p\u003e\n\u003cp\u003eWhether you want a pop of candy color or a subtle refresh, Cupid offers bold, photo-ready options for nights out, events, or everyday self-expression. The direct dye format lets you experiment with new looks without long-term commitments, offering flexibility as your style evolves.\u003c\/p\u003e\n\n\u003cp\u003eCare and maintenance:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eChoose color-safe, sulfate-free shampoos to help keep color true longer.\u003c\/li\u003e\n  \u003cli\u003eCondition regularly to support hair health and ease color fade between applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Pulp Riot Cupid Semi-Permanent Color?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A direct-dye shade in a 4oz tube delivering vibrant, semi-permanent color on pre-lightened hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does Cupid color last and how can I maximize longevity?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Fade timing varies by shade; minimize washing and use color-safe products to extend vibrancy.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Pulp Riot","offers":[{"title":"Default Title","offer_id":47478896361666,"sku":"B0857HQSSY","price":52.25,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/3516\/7426\/files\/pulp-riot-cupid-semi-permanent-color-tube.jpg?v=1776502851","url":"https:\/\/perlastore.ca\/products\/pulp-riot-cupid-semi-permanent-hair-color-4oz","provider":"Perla Store | The Ultimate A to Z Marketplace for Every Need in Canada","version":"1.0","type":"link"}